As a substitute, your IR technique ought to include: phone room support for announcing your organization to industry insiders to create consciousness (not promoting stock), solid, decide-in electronic mail alerts to seasoned, accredited traders on the lookout for inventory in your trade, press releases should go out to announce everything from a new executive hire to a new contract to a brand new strategic accomplice and anything that provides you with a reason to notify the public in your company's progress. Expert panel critiques your C degree executives to talk about the business as an expert insider promotes the company...